Fruit Producers and Exporters Association Moldova Fruct has participated at World Food Moscow.

During 12 to 15 September, 11 fruit producers and exporters from Moldova attended World Food Moscow trade fair. Participants, who are members of Moldova Fruct Association, had the opportunity to display samples of their products at a common stand branded: Moldova – taste makes the difference (Молдова , отличие во вкусе). Thus, the stand offered by Moldova Fruct Association has jointly displayed samples of apples, plums and table grapes - fruits which are being available for shipment currently and in the following perriod. 

The team present at the stand was composed of 29 producers and exporters from 11 companies, 2 representative from the Association and 2 partners: Mr. Dumitru Vasilescu, project manager at UNDP Moldova and Mr. Ion Perju, World Bank expert delegated within MIEPO. 

The exporters have declared that one of the most important goals of their presence there is to maintain existing commercial ties with local and regional partners, ties which have been build for years and are based on trust. The presence of Moldovan producers and exporters there is strategic.

On the other hand, establishing new contacts and relationships is no less important for participants and has been achieved by participants within fair. New contacts were established with retail channels present in Russian market, such as LENTA and MARIA RA, X5 Group, Monetka, Pyatiorochka, as well as with wholesale distributors. Also, our producers have established contact with buyers from other markets, such as Kazakhstan, Mongolia, India. First shipments to Mongolia and Russian Federation left already the country and others are being prepared currently, as a result of contacts and agreements made during and after the fair. Moldavian apples and plums took their way to Russian market. To Mongolia have been shipped apples. Later this week (for Russia) and during next week (for Mongolia) products should arrive at their destination to draw a smile on consumers’ faces. Mongolian partners are planning to visit Moldova to get to know better our offer of fresh fruits.

World Food Moscow is, traditionally, the biggest specialized fair organized in CIS territory: Grocery products; Frozen Foods; Confectionery; Canned foods; Oils, fats and sauces; Dairy products; Meat and Poultry; Drinks; Fish and Seafood; Fruit and Vegetables; Tea and Coffee; Organic and Health Food.

The fair has been visited this year by more than 30.000 visitors, 79% out of which are in position to influence buying decisions in their companies. For fruits and vegetables department, the fair allocated halls 2 and 3 within 2nd Pavilion. The pavilion was filled by 172 exposing booths from 34 countries.

Participation at the fair has been possible with the support from UNDP Moldova within Innovative Business Development for Sustainable Economic Growth Project and MIEPO.